AI-powered sales and marketing startup Clay Lab Co., Ltd. The company today announced it has raised $46 million in new funding at a valuation of $500 million to power its platform for data aggregation, customer research, and AI-driven personalized messaging.
Founded in 2014, Clay offers a platform designed to power data enrichment and streamline personalized outreach. Its services include the ability to integrate with over 75 data enrichment tools to ensure comprehensive, high-quality data coverage. Clay’s AI capabilities enable automated exploration and analysis of disparate data sources, making it easy for businesses to gather relevant information.
Clay’s AI services include personalized messaging, which allows users to create and send targeted emails based on enriched data. This feature helps improve engagement and conversion rates by customizing communications to the needs and interests of individual prospects.
Clay allows users to import or create target lists from customer relationship management services or create prospects from scratch to build targeted lead lists through integrations with leading CRMs and email tools. This integration empowers sales and marketing teams to execute campaigns faster, automate workflows, and maintain accurate data across systems.
Through integrations with leading CRM and email tools, Clay enables businesses to optimize their go-to-market strategies and drive significant growth.
“Cray allows us to take information from anywhere on the web and put AI agents on it,” said Kareem Amin, co-founder and CEO of Cray. He told Bloomberg“This means that a single employee can now do all the account research and messaging that was previously done by individual junior employees. They can then focus on building relationships with customers.”
The company has experienced strong growth, with over 100,000 go-to-market teams of all sizes using its services. Key clients include Reddit Inc., Notion Labs Inc., Anthropic PBC, Stytch Inc., Opendoor Technologies Inc., and Sigma Computing Inc.
Meritech Capital Partners LP led the Series B round, with participation from Sequoia Capital Operations LLC, First Round Capital LLC, Box Group LLC and Boldstart Ventires LLC. With the new funding, Clay has now raised $66 million to date.
Image: Clay Labs
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