Apple’s Vision Pro VR/AR headset is scheduled to launch on February 2nd, and details about app requirements are starting to emerge. For example, the company has released guidelines for visionOS developers planning to release apps, but there’s one odd caveat. According to , the developer does not use the terms AR or VR when referring to the Vision Pro app, but rather prefers it to be called a “spatial computing app.” Developer page discovered by 9to5 mac.
“Spatial Computing: Call your app a spatial computing app. Don’t describe your app’s experience as augmented reality (AR), virtual reality (VR), augmented reality (XR), or mixed reality (MR).” says the company. state. The headset itself should be called “Apple Vision Pro” with three capitalized words, but “visionOS begins with a lowercase v, even if it’s the first word in a sentence.” Apple added that the term should not be translated or transliterated.
Given that these will definitely be AR and VR apps built for AR/VR headsets, Apple is making sure that consumers don’t confuse them with other VR/AR headset apps, especially Meta’s Quest 3. Perhaps you want to differentiate your product. of itself. At the same time, Apple has used these terms extensively to describe its headsets, with CEO Tim Cook calling the Vision Pro “All-new AR platform” when announced at WWDC 2023.
In the same document, Apple asked developers to indicate whether their AR/VR, or spatial computing, apps include movements such as quick turns or sudden changes in camera perspective. Doing so will display a badge on the product page to alert users. We also discussed privacy labels and the use of game controllers. As mentioned earlier, the Apple Vision Pro headset will be available on February 2nd for $3,495. This price is likely to only attract highly motivated buyers.
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