In October, Box It unveiled a new pricing approach for the company’s generative AI features. Instead of a fixed rate, the company designed a unique consumption-based model.
Each user gets 20 credits per month, good for any number of AI tasks that add up to 20 events, charging one credit per task. After that, people can sign up for the company’s pool of 2,000 additional credits. If a customer exceeds that, it’s time to have a conversation with a sales representative about purchasing additional credits.
Box CEO Aaron Levy explained that this approach provides a way to charge fees based on usage while recognizing that some users will benefit from AI features more than others, while taking into account the cost of using the OpenAI API, which the company uses. For the basic large language model.
Microsoft, meanwhile, has opted for a more traditional pricing model, announcing in November that it would charge a fee $30 per user per month To use Copilot features, in addition to the cost of the regular monthly Office 365 subscription, which varies by customer.
While it has become clear throughout the past year that enterprise software companies will build generative AI features, at a panel on the impact of generative AI on SaaS companies at Web Summit in November, Christine Spang, co-founder and CTO of Nylas, an API startup, said: Applications for Communications: Manny Medina, CEO at Sales Enablement Platform Outreach, spoke about the challenges SaaS companies face as they implement these features.
For starters, Spang says that despite the hype, it’s clear that generative AI represents a big leap forward, and software companies need to look for ways to incorporate it into their products. “I wouldn’t say it’s like 10 out of 10 where the hype meets [current] “The reality, but I think there’s real value there and what’s really going to make a difference is how people use the technology and connect it to other systems and other applications and kind of the real value in different use cases with it,” she said. .