Dadcore may be making a comeback. Adam Sandler is latest fashion icons And the “it girls” wear thick clothes. new balance sneakersoversized sweatshirts, and wait…it’s… Fanny pack?
From street style to concert couture, young people are bringing back from oblivion classic bags that they probably stowed away sometime in the ’90s or later. After a brief heyday, fanny packs became closely associated with tacky. It evoked the vibe of a disoriented 60-something parent at Disneyland. I can’t do it anymore.
So what’s behind the Renaissance?
Could a fanny pack by any other name be this creepy?
“I think this is cool again in a different version,” says Anush Mirbegiam, trend forecaster and Director of Accessories at Fashion Snoop. It depends on the shape, how you wear it, the material, and even the words you use to describe it. While a “fanny pack” evokes a certain campiness, a “belt bag” or “crossbody bag” may feel more approachable.
A granny-chic fanny pack with a nylon front zipper isn’t today’s fanny pack, she says. “For me, it’s become more evolved,” Milbegiam explains. She references belts with pockets, like those sold by designer brands. Gabriel gets sackedor with an attached zip or button pouch like a designer Maryam Nasir Zadeh.
Mirvejan said he believes the increased availability in both the men’s and women’s markets is a sign that the market is starting to feel more comfortable with gender fluidity. “I think we’re seeing more of a workwear influence as well as a utility influence in apparel and accessories in general,” she said in her email.
Mirbejan also points out that fanny pack-style bags are affordable, especially in the designer market. “The sizes and silhouettes are so small that it’s not a big investment for the consumer. If you want to wear a particular brand, it’s actually easier to buy,” she says.
It could also be a return to past fashions. Mirvezian points to the resurgence of Y2K trends like bucket hats. “These accessories really have staying power,” she says.
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