Tesla just cut $3,000 from its price A “full self-driving” pilot program.
The 20% reduction brings the cost of the FSD down to $12,000 in North America. That’s exactly what Tesla previously charged for its Advanced Driver Assistance System (ADAS) before raising the fee to $15,000 about a year ago.
Tesla vehicles come standard with some driver-assistance features, called “AutopilotThe automaker is charging $6,000 for what it calls “Enhanced Autopilot,” which offers some extras to help with parking, as well as pulling the car out of tight spaces via a smartphone app.
For a little more money, Tesla owners can purchase FSD, which includes all the features of “Enhanced Autopilot” plus the ability to detect and (Ideally) Stop at traffic lights and stop signs. While CEO Elon Musk has pledged that FSD will eventually provide full self-driving capabilities, Tesla cars are not self-driving, nor are they self-driving.
Tesla recalled its FSD software and temporarily halted new and pending installations in February. The National Highway Traffic Safety Administration has since raised safety concerns about FSD, which Tesla intends to eventually license to other automakers.
Meanwhile, GM, Ford and other automakers are rolling out their own ADAS features. These systems provide hands-free driving only on highways, while still requiring drivers to pay close attention to the road.